View Full Version : BMW News: BMW Group U.S. Reports November 2011 Sales

12-05-2011, 05:00 PM
The BMW Group in the U.S. (BMW and MINI combined) reported November sales of 26,271 vehicles, an increase of 14.8% from the 22,883 vehicles sold in the same month a year ago. Year-to-date, BMW Group sales are up 14.6% to 272,873 in the first eleven months of 2011 compared to 238,157 in the same period in 2010.

***8220;The numbers show this is the buying season, consumer optimism is increasing and we are seeing the most showroom traffic in our dealerships so far this year,***8221; said Ludwig Willisch, President and CEO, BMW of North America, LLC. ***8220;I am particularly pleased to see MINI setting a new sales record and I am looking forward to a strong December especially with our X Drive momentum, X3 and X5 in particular.***8221;

BMW Brand Sales
Sales of BMW brand vehicles increased 7.1% in November for a total of 21,521 compared to 20,097 vehicles sold in November, 2010. Year-to-date, the BMW brand is up 12.3% on sales of 221,073 January through November compared to 196,833 sold in the first eleven months of 2010.

BMW***8217;s automobile sales were down 14.2% in November to 13,728 versus 16,009 in the same month a year ago. Year-to-date sales are up 1.6%, to 156,841 automobiles compared to 154,372 in the same period of 2010.

Sales of BMW Sports Activity Vehicles (X3, X5 and X6) increased by 90.6% in November to 7,793 vehicles from the 4,088 sold last November. Year-to-date, sales of BMW Sports Activity Vehicles were also up 51.3%, to 64,232 vehicles compared to the 42,461 sold in the first eleven months of 2010.

BMW Pre-Owned Vehicles
In November, sales of BMW used vehicles (including certified pre-owned and pre-owned) totaled 12,196, a decrease of 3.1% from the 12,580 sold in November 2010. Year-to-date, BMW used vehicle sales are down 5.3% on volume of 144,882 compared to 153,048 in the first eleven months of 2010.

MINI Brand Sales
MINI USA reported sales of 4,750 automobiles in November, up 70.5% from the 2,786 sold in November 2010. Year-to-date, MINI sales in the U.S. are up 25.4% on volume of 51,800 compared to 41,324 in the first eleven months of 2010.

***8220;The results are exciting because it means customers are not only buying in record numbers they are also ordering customized vehicles,***8221; said Jim McDowell, Vice President, MINI USA. ***8220;This will be the best sales year ever for MINI thanks to our expanding model line-up, and there***8217;s more to come!***8221;

Table: Sales BMW of North America, LLC, November 2011
<img alt="BMW of North America November 2011 Sales" src="http://www.bimmerfest.com/forums/attachment.php?attachmentid=303770&d=1323133172" />