A RECALL is a specific government ordered event due to safety defects. A manufacturer cannot issue a RECALL, the NHTSA does that. The manufacturer could ask for one and supply the data required to make it happen.
Manufacturers issue Service Actions or Service Advisories, or other names they think up. Some are communicated to customers in the mail, and others are just in teh computer to be done the next time the car somes in for any normal service.
'95 Alpine M3 LTW
'00 Dakar M Roadster
'02 Topaz M3
Red/White SRF #4 (Chassis 561)