07-14-2011, 10:33 AM
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Registered User
Location: Denton, TX
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Join Date: Jul 2009
Posts: 6
Mein Auto: 2003 BMW 540iA M-sport
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My experience with the dash pixels issue
Thought I'd update this thread with my experience here in Dallas, TX USA. I called BMW NA, and they assigned a customer service person to my case. After speaking a couple of times, she asked me if I was the original owner and whether I had purchased the car from a BMW dealership or not (I am not and did not). In the end, BMW NA offered to pay 25% of the parts cost of the repair (0% of the labor).
After calling the 2 BMW dealerships near me (Classic BMW and BMW of Dallas), both quoted me a repair cost of over $1200 in parts and nearly $500 in labor! That's ridiculous! I can remove and replace the dash in less than 5 minutes. So, in the end, BMW offered to let me pay over $1400 to replace the instrument panel with a refurbished part. Ridiculous.
Guess I'll be contacting VDORepair.
I was hoping that moving up from my two 3 Series of the past to a 540i would mean better customer service and a higher-quality car. Boy, have I been disappointed... 
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