You have to get the Sports line to get the sports seats and suspension which is somewhat like the prior ZSP package on the E90. Of course with the E90 you could combine the sports package with just about any other configuration (you could mix sport and luxury). BMW now says NEIN! to those who want a truly customized vehicle. If you select the Sport line you are stuck with the weird trim line though you can remove the hideous red version of that.
I will stay on the sidelines for the F30 unless BMW relaxes some of their configuration limitations.
2013 Audi A4 - Premium+/Sport/MMI/B+O Audio
2007 BMW E90 335i (retired)