The feature is quite annoying. I'm glad it can be switched off.
Even James May didn't like it and decided to switch it off in his M5 review. If ASS isn't for captain slow, it shouldn't be for anyone.
FOR SALE: 2013 ///M5 Individual Click for pics and info
Monte Carlo Blue, Platinum Full Individual Merino, Platinum Alcantara, Piano Black, Exec Pkg, Drivers assistance pkg, Bang and Olufsen, 20" wheels