Let's be frank - the 5 series is a rip-off for what you get.
The only reason they get away with charging these ridiculous prices are:
- Many people will rather have a car with few options but a BMW badge rather than a loaded Audi or Lexus (snob buyers)
- Some people are so obsessed with BMWs historical reputation for handling that they won't even cross shop competition (drone buyers)
- Some people are completely uncompromising and buy what they consider the best at any price (Mugs)
I know these labels are condescending, but in the spirit of brutal honesty I would admit I fall into one of them.
A sensible person would buy an Audi A6 or a Lexus GS350 instead of a 535i. But we aren't making a sensible choice here. We are making an emotional one. Which is why I drive an M5.
2014 Porsche 911 Turbo S
2015 Mercedes C300 4MATIC
Memberships: BMW CCA, Peachstate PCA, NMA, AAA, RAC
2015 Jaguar F-Type R
2014 BMW M5 Individual Dinan Stage 1
2013 BMW M5 Individual
2012 BMW 550i Dinan Stage 2
2004 BMW M3
2001 BMW 330Ci
1997 BMW 328Ci
1994 BMW 325Ci