The man gets it
Originally Posted by Stealth.Pilot
Let's be frank - the 5 series is a rip-off for what you get.
The only reason they get away with charging these ridiculous prices are:
- Many people will rather have a car with few options but a BMW badge rather than a loaded Audi or Lexus (snob buyers)
- Some people are so obsessed with BMWs historical reputation for handling that they won't even cross shop competition (drone buyers)
- Some people are completely uncompromising and buy what they consider the best at any price (Mugs)
I know these labels are condescending, but in the spirit of brutal honesty I would admit I fall into one of them.
A sensible person would buy an Audi A6 or a Lexus GS350 instead of a 535i. But we aren't making a sensible choice here. We are making an emotional one. Which is why I drive an M5.
Sophisto Grau / Oyster - Black Nappa, Anthracite Wood Gone but not forgotten.
Heaven is where the police are British, the cooks are French, the cars are German, the lovers are Italian and it is all organised by the Swiss.
Hell is where the police are German, the cooks are English, the cars are French, the lovers are Swiss, and it is all organised by the Italians