Thread: 550x vs Audi S6
View Single Post
  #29  
Old 10-08-2012, 03:39 AM
Munich77 Munich77 is offline
Officially Welcomed to the 'Fest
Location: Washington DC
 
Join Date: Jul 2008
Posts: 3,019
Mein Auto: 2014 E550 4matic
Quote:
Originally Posted by solstice View Post
What does the list price look like for the S6s on the lots? Are they heavy on options bringing them up towards $100k for maximum profit of a relatively rare car at the moment or are they getting them optioned more lightly to look competitive to the 550's msrp?
I looked at cars.com this weekend and it seems that most of the S6s in the country are around $74-$84K. The MSRP for the S6 (which was a lot of standard features) is $72,795 (including delivery). I don't think that the S6 is designed to compete with a lightly optioned 550. I think it is designed to compete with a heavily optioned 550 and to provide 90% of the M5 performance at 90% of the price.
__________________
2008 535 xi, space grey, black dakota leather, premium package, sport package, cold weather package, nav, folding seats, PDC

BMW CCA Member
Reply With Quote