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Thread: 550x vs Audi S6
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Old 10-08-2012, 08:55 AM
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Originally Posted by solstice View Post
Thanks, I agree that the S6 is not supposed to compete with a lightly optioned 550 on price but I was curious to see if Audi has chosen to build the first dealer allocations to make the car an option for 550 buyers or if they have maxed out the options to try to cash in on the initial rarity. It seems to be the former by the responses here. 81k sounds like a lot of car for the money even if you pay msrp.
We have to remember that a "lightly optioned" 550 is just that. When most cars costing $30,000 or more have heated seats standard, they are still an option on a near $70,000 BMW. And ventilated seats in a 5 series cost a small fortune because you have to have both Comfort and Luxury seat options in a 5 series to get ventilated seats. Same with keyless systems - standard in damn near anything over $30k, but optional even on a 5 series.

Option the cars the same and I'd bet the S6 competes very closely in price to a 550.
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