You would justifying buying a BMW even if it finish last, right? There are intrinsic values in a BMW vs a Caddy. What is more important to you?
Would you rather visit the factory, BMW 335i Munich, Germany or Caddy ATS: Lansing, Michigan
Would you rather go to BMW Museum, Munich, Germany or Cadillac in Warren, MI?
Would you want to join the BMW club or Cadilliac club?
How about the tagline "The Ultimate Driving Machine" or "Mark of Leadership"
I can go on and on. BMW has a history of building driving machines. If you like it, why switch to Caddy that symbolizes and builds a car for your grandpa?
Everybody is a genius. But if you judge a fish by its ability to climb a tree, it will live its whole life believing that it is stupid. Albert Einstein
Swim upstream. Go the other way. Ignore the conventional wisdom. If everybody is doing it one way, there’s a good chance you can find your niche by going exactly in the opposite direction", Sam Walton.
Last edited by Dave 330i; 11-03-2012 at 09:55 AM.