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Old 11-03-2012, 10:07 AM
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WilliCO WilliCO is offline
1oz perception-1# obscure
Location: Castle Pines, Colorado
Join Date: Oct 2007
Posts: 3,536
Mein Auto: 2016 Chevrolet Tahoe
Originally Posted by Dave 330i View Post
why switch to Caddy that symbolizes and builds a car for your grandpa?
This is the main problem for GM, and i don't think the perception will go away in our lifetimes. Say what you want; the cars are great but the Cadillac brand is a liability against what they are trying to do right now.

IMO, they should have introduced a new brand (like Lexus 20 years ago) and made that their new luxury performance line.
2016 Chevrolet Tahoe LT | 2013 535i xDrive M-Sport (Retired) | 2005 545i Sport (Retired - best of the litter) | 2001 X5 3.0 Sport (Retired)
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