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Old 11-17-2012, 08:36 AM
dtc100 dtc100 is offline
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Location: Norcal
 
Join Date: Jan 2011
Posts: 4,694
Mein Auto: 2011 328i
Quote:
Originally Posted by kpgray View Post
The thing that many drivers of such cars want is that not only is their car recognizable from quarter mile away, but also at night. Face it, you know a BMW behind you from a quick glance in the rear view mirror and the unmistakable headlights Twenty years ago, a Cadillac and Buick nearly looked the same. Today, you can tell a Cadillac from a Buick or Chevrolet for that matter.

That being said, I think the increased sales are from some pretty cheap leases. I see base Caddies for under $300 and a grand down. So what would you choose, base Cadillac or a fully equipped Taurus for the same money? As for me, I like the look of the ATS , but I love the look of the new F30!
From discussions by early ATS buyers, none of them ordered the base 2.5L. I can see those who move up from Chevy or Ford go for the base model, but the ones migrate from the European brands are not going to be happy with the 2.5L. I do think the ATS lease deals have the potential to heat up a lease war in this segment.
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