The technology package is great. I have no problem seeing the HUD, even if it is dimmed with my Maui Jim polarized sunglasses. When you get used to seeing your speed, navigation turn, iTunes tracks, etc, displayed on the windscreen it seems completely barbaric to go back to looking down at the instruments or over at the LCD for these things.
Tech package also makes it so that you can stream audio from your BT phone wirelessly, as well as get album art, Pandora, etc, on the center screen when the phone is plugged in.
Got a text message on your commute? Simply read it right on the large display.
Why even enter directions on the BMW Nav? You can use their app on your iPhone to look up an address with google and then beam it to the car where it shows up in the nav system a minute or so later. It's awesome.
All of this is a helluva lot safer than jacking around with a smart phone with an itty bitty display while you are supposed to be driving.
The tech package is the best option next to adaptive m suspension as far as I am concerned.
I don't agree on the "cheapness" interior comments either. The interior on the F30 is just a mild notch below that on the F10, which is itself at least two-three notches above even a well appointed E90. I don't know about you but I don't spend time in my ride tapping on the plastics to see how solid they feel. I do observe how the textured materials feel to the hand, how the interior itself looks, how airy it feels, etc.
Maybe you drove a car with base no-lines interior. Those look noticeably cheaper than the sport, luxury or modern line interiors.
** Removed - Tim330i **
Last edited by voip-ninja; 11-28-2012 at 08:18 PM.