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Old 01-15-2013, 07:36 PM
dtc100 dtc100 is offline
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Location: Norcal
Join Date: Jan 2011
Posts: 4,694
Mein Auto: 2011 328i
Originally Posted by Saintor View Post
The ATS is barely under radar.
Caddy has been taunting the BMW 3 series with the ATS for almost two years, in part because of the value proposition of the ATS 2.5L. Don't for a minute believe BMW is not paying attention.

Last year, one day after GM published its ATS specs, BMW modified its F30's specs on its website, in particular the 0-60 times were much faster than the day before. You think it was a fluke?

Now the F30 has a base model that undercuts the price of the ATS 2.5L by $545, one day after ATS gets the Car of the Year thing. Maybe it is another coincidence you say, but are you a betting person?

Watch GM doing their part to play this game. It used to be they had the ATS 2.5L for $299/mo. in the commercials, now they have the ATS 2.0T for $299/mo.

Last edited by dtc100; 01-15-2013 at 07:38 PM.
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