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Old 03-03-2013, 08:02 AM
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gkr778 gkr778 is offline
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Location: Southaven, Mississippi USA
Join Date: Feb 2013
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Mein Auto: 2014 320i ZSP ZMT
Originally Posted by boltjaM3s View Post
My only point is that BMW's aren't designed from the bottom-up. They're designed at the top and can be de-featured on the way down. Not a very controversial comment, not sure why it's causing a reaction.
You are correct in stating your comment isn't a very controversial one. The reason it caused reaction on this thread is because the comment isn't based in reality.

As with nearly all global automakers, BMW automobiles are provided in specific base configurations suited to the markets in which they are sold. Optional features and packages can then be added to the base configuration, per customer requirements.

Also, the 3-Series is NOT marketed as a luxury car, at least in the U.S. market. And as woodswatchco mentioned previously in this thread, even the BMW Automobiles marque does not emphasize luxury.

Last edited by gkr778; 03-03-2013 at 08:08 AM.
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