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BMW i teams up with German composer Hans Zimmer for Road to Coachella
Can an orchestra rock? Does a song exhilarate you the same way a TwinPower Turbo engine can? What happens when two icons of progress and innovation come together to deliver a unique live experience at Coachella?
BMW & Hans Zimmer are teaming for this yearís Coachella with his team of finely-tuned musicians to create a one-of-a-kind musical experience.
This year, Hans will arrive at the festival unlike any other performer: with BMW i. In the i8, performance and technology come together to deliver an exhilarating driving experience thatís years ahead of its time. For the i3, each element is carefully considered and plays an integral part in the creation of an efficient and exciting vehicle. Witness the result of dynamic collaboration between engineering and manufacturing.