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BMW Motorcycles (aka Beemers) and the Competition
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  #1  
Old 08-24-2010, 01:29 PM
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tim330i tim330i is offline
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BMW Motorrad Offers Free S1000 RR Safety Package for Active Duty Military Personnel

BMW Motorrad USA has launched a promotion to help America’s servicemen and women ride more safely. Active-duty* military personnel who purchase a new BMW S 1000 RR from August 19, 2010 until December 31, 2010, will receive a free safety package, including Race ABS & Dynamic Traction Control worth $1,480 from BMW Motorrad USA.

“To show our gratitude and appreciation to our men and women in uniform for their service to our country, BMW now offers them our safety package on the S 1000 RR free of charge,” remarked Todd Andersen, BMW Motorrad USA Marketing Manager. “The result will be safer riders, fewer accidents and greater protection from harm for those who protect us.”

The new BMW S 1000 RR is not only the most powerful production bike on the market, it's also the safest, thanks to the cutting-edge electronic rider aids Race ABS and Dynamic Traction Control. No other motorcycle from any manufacturer offers this unique combination of safety features.

The number of accidents, injuries, and deaths among US military personnel has been an issue of great concern throughout the U.S. armed forces. BMW Motorrad USA's performance riding training partner, the California Superbike School (CSS), is actively involved in providing training to the U.S. Air Force, Army and Marine Corps to help reduce the number of military personnel who are injured and killed in motorcycle accidents.

Recognized as the foremost motorcycle school in the world, the CSS has taught 100,000 street riders and 15 U.S. Superbike Champions since its inception in 1980. Keith Code, director of CSS, has been a pioneer in the field of motorcycle training for more than a quarter of a century. Today, CSS is found on four continents, offering full rider training for riders of all types of motorcycles – from cruisers to superbikes.

This year, CSS switched from rival 600 Supersport motorcycles to the BMW S 1000 RR. Despite having 80 more horsepower, the number of student crashes on the track has declined by 60 percent. While the tracks, training, and students haven't changed, the safety features of the BMW S 1000 RR have led to a significant reduction in accidents.

According to Code, so far this year, over 900 CSS students have ridden more than 100,000 track miles at eight tracks in all types of weather conditions, wet and dry, on BMW S 1000 RRs fitted with Dynamic Traction Control and Race ABS systems.

“Compared to the 600s we’ve used for the past 30 years, amounting to 12 million miles of track training with over 125,000 students at 106 tracks around the world, our crash ratio has reduced by 60 percent,” observed Code. “Last year, we had an average of 1.2 crashes per school day. This year, so far, crashes are down to 0.3 per day.”

“For track-based high performance rider improvement, the ultra-fast BMW S 1000 RR, tempered by its state-of-the-art electronics, is the most fantastic training aid ever developed – period,” added Code. “The bike provides an electronic cushion that forgives some of the more common rider errors. This minimizes panic and gives riders more time to gather themselves before the situation escalates out of control.”

“Of course, no bike will forgive careless reckless riding,” said Code, “but our experience proves that BMW’s rider aids can actually help you become a better rider,”

Offering a complimentary S 1000 RR Safety Package to America’s servicemen and women is one way BMW is showing its appreciation for their dedicated service to our country.

About the S 1000 RR
The S 1000 RR, weighing only 404 lbs and delivering a massive 193 hp, is one of the most potent, sophisticated and lightest sport bikes ever produced. It holds the distinction of being the most powerful production 1000cc sport bike in the world and has a manufacturer’s suggested retail price of only $13,800.

In addition to the class-leading power plant, the BMW S 1000 RR possesses new technical features, such as the first-ever four-stage Race ABS system with settings for Rain, Sport, Race and Slick conditions. The groundbreaking new ABS system weighs only about 5.5 lbs complete -- nearly 20 lbs lighter than the competition.

For blogs, S 1000 RR events, images, tech specs, and news and about the new BMW S 1000 RR, visit the exclusive S 1000 RR microsite http://www.bmwplanetpower.com.
The site provides links to other key websites, including:
* S 1000 RR Official Facebook Fan Page at www.facebook.com/BMWS1000RR
* S 1000 RR Official Web Site at www.S1000RR.com
* BMW Motorrad Motorsports at http://www.bmw-motorrad.com/com/en/m...port_main.html
* BMW XPLOR Rider Community at www.bmwxplor.com
* BMW Motorrad USA at www.bmwmotorcycles.com

For more information about the free S 1000 RR Safety Package for Active Duty Military Personnel, contact your nearest BMW Motorrad USA authorized dealer, or visit BMWMotorcycles.com.
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  #2  
Old 01-08-2011, 11:22 AM
drharley drharley is offline
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Active Only??

So Active Duty folks are worth more than Retired military? Serving your country from Viet nam era to the first Gulf War is not worth anything?? I guess that It's true. Once you've completed your military career, who gives a crap about you. Or is it a BMW thing that if you are retired military, you don't need to own a BMW K bike. So what do you need the safety package?
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Old 01-09-2011, 04:14 PM
drharley drharley is offline
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Very interesting. Based on the number of people who have looked at this thread, it is obvious that I was (back in the Nam era when I joined the Navy) and will be (from the first Gulf War to the present) considered a second class citizen: soldier/sailor/marine. It is unfortunate that major companies play the "I support the troops" card and the average citizen believes them and, in return, supports those companies by buying their products. When in reality, their support is not universal towards all military past/present or future. This is how Congress also treats the military - support when they are needed and forgotten when they are not. I apologize for using this space as a platform to voice my opinions, but I thought there might be more support from fellow motorcyclists.
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Old 01-10-2011, 06:51 AM
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BeemerMikeTX BeemerMikeTX is offline
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No, I suspect that most, like me, feel that just because a company like BMW decides to provide some benefit to one group of military personnel for a temporary period of time does not mean that they consider others to be "second class citizens", and that it does not warrant your criticism.

Yes, military personnel of the Viet Nam era got a raw deal from our society, but that is not BMW's fault.

BTW - Over the past few years, my 85-year old father has been starting to have PTSD symptoms from his WWII Army service (Battle of the Bulge), and the military seems to be doing a good job of proactively trying to get him benefits and treatment for it (which he is reluctant to take, which seems to be characteristic of his generation).
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Last edited by BeemerMikeTX; 01-10-2011 at 06:54 AM.
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Old 01-10-2011, 08:03 AM
drharley drharley is offline
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My first question would be, "did you serve?" If you did,you would understand my criticism of their statement attached to their (now expired)offer that they support the troops. To me that is an all or none statement. I am not criticizing their limited time offer after all that's a business decision. AND, I salute your dad who, like my 85 y.o. father, is probably just as stubborn about accepting any help of any kind. Both he and my uncle served in the Far East (Marine Corps) during WWII. Try to convince him that the Veterans Administration will help him immensely from a medical standpoint, especially with Medicare being looked at to reduce the Federal budget.
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Last edited by drharley; 01-10-2011 at 08:10 AM.
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Old 01-10-2011, 10:01 AM
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BeemerMikeTX BeemerMikeTX is offline
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I am sorry that you are bitter about your military service. I suspect there is nothing BMW could do that would change that.

I think we're done here.
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2001 Z3 3.0i Roadster (Topaz Blue Metallic, 5-speed manual, Sport Package, CD radio, heated seats and mirrors, non-power top via special order)
"Beemer" is for my BMW motorcycles - '13 K1300S, '95 R1100RS, '88 K75S, '75 R90S (gone, but not forgotten).
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Old 01-10-2011, 01:48 PM
drharley drharley is offline
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I am not bitter about my service; it was my honor to serve my country. I guess I am not expressing myself properly. But you are right; we're done here.
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