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Old 10-28-2014, 04:16 PM
The Bankster The Bankster is offline
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Location: New York City
Join Date: Mar 2014
Posts: 32
Mein Auto: 2011 X5 5.0
Sales Promotion ... creative hustle?

Just got this email from BMW Freeport (NY). I assume this is just a hustle to generate some leads. Here it is:

I intend to make this short and to the point. We are looking to sell 44 new vehicles between now and the end of business Friday, October 31st. As you may be aware, new ownership and management took over the dealership in the middle of September. In our first full month of business, we are 44 new vehicles away from setting an all-time October record and achieving 120% of factory objective.

If we don't reach 44 new vehicle sales by Friday night we will miss out on a significant amount of factory incentive money. In order to ensure that does not happen, we intend to pass on tremendous savings on every new vehicle. We urge you to be among the lucky 44 to take advantage of this special offer.

Act fast. I wish it were not so time sensitive, but it simply is. Contact me directly. Challenge me. Drive your hardest bargain possible. You will not be disappointed. Please call xxx-xxx-xxxx to schedule an appointment today.
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Old 10-28-2014, 05:44 PM
serge1's Avatar
serge1 serge1 is offline
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Location: seattle
Join Date: Jan 2012
Posts: 1,104
Mein Auto: 2011 BMW X5 35D
Well, check it out! Try "200 over invoice", see how it goes.
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Old 10-28-2014, 08:20 PM
ard ard is offline
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Location: Sierra foothills, California USA
Join Date: Jul 2009
Posts: 15,898
Mein Auto: '12 X5 35d/E39M5/996TTX50
Originally Posted by serge1 View Post
Well, check it out! Try "2000 UNDER invoice", see how it goes.
Keep it as simple as possible...but no simpler.
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Old 10-28-2014, 09:06 PM
xx xx is offline
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Location: Bimmerland, CA
Join Date: Jun 2013
Posts: 940
Mein Auto: E83 X3, F25 X3 and F15 X5
my nearby dealer's email said free 3 day hotel/vacation and up to $7500 factory cashback/extra. I was scratching my head wondering how big a bimmer do I need to get to qualify for that lol.
E83 X3 | E70 X5 (sold) | F25 X3 | F15 X5
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Old 10-29-2014, 05:35 AM
koolio koolio is offline
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Location: Boston, MA
Join Date: Sep 2014
Posts: 50
Mein Auto: 2012 BMW X5 35d
It most likely is true. If they hit or exceed their sales goal they can receive bonus money from the manufacturer.

I've used a reverse auction type of method to purchase new cars to find the dealer that's trying to hit their sales / bonus goal...and it works!
2012 BMW X5 35d
2013 Aprilia RSV4 Factory
2013 Ducati Hypermotard SP
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