Welcome to Bimmerfest -- The #1 Online Community for BMW related information! Please enjoy the discussion forums below and share your experiences with the 200,000 current, new and past BMW owners. The forums are broken out by car model and into other special interest sections such as BMW European Delivery and a special forum to voice your questions to the many BMW dealers on the site to assist our members!

Please follow the links below to help get you started!

Go Back   Bimmerfest - BMW Forums > The Best of Bimmerfest! > The MINI Board

The MINI Board
The Mini Cooper Forum

Thread Tools Display Modes
Old 08-22-2013, 12:26 PM
Bernie@Bimmerfest Bernie@Bimmerfest is offline
Location: Maryland
Join Date: Aug 2012
Posts: 1,735
Mein Auto: 83' 323is, 07' MINI JCW+
Mini might be extending its lineup. -Automotive News


Mini owners aren't moving up to BMW, so Mini may add more to their line to give customers more options.

Automotive News:
Mini owners aren't trading up into BMW vehicles, so the small-car specialist could continue to extend its lineup with larger vehicles, BMW Group chief designer Adrian van Hooydonk told Automotive News.

"We thought that young customers would buy a Mini and move up to BMW when they grew older," van Hooydonk said. "That hasn't happened, and therefore we needed the Countryman and the Paceman to open up the brand."

Down the road there could be even bigger Mini offshoots, he said. Asked about the viability of an SUV, he said: "It is something we should think about."
I'm already amazed by how far Mini has taken their line, while still keeping close to the same look. What could be next, a sedan? Mini is supposed to be, well, a Mini.

The article is available here.
Attached Thumbnails
Click image for larger version

Name:	201209-P90102318-zoom-orig.jpg
Views:	156
Size:	34.4 KB
ID:	393001  
Reply With Quote

mini, mini clubman, mini cooper, mini gp, mini lineup, new minis

Forum Navigation
Go Back   Bimmerfest - BMW Forums > The Best of Bimmerfest! > The MINI Board
Today's Posts Search
Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On

Forum Jump

All times are GMT -7. The time now is 12:39 AM.

Powered by vBulletin® Version 3.8.7
Copyright ©2000 - 2015, vBulletin Solutions, Inc.
© 2001-2015 performanceIX, Inc. All Rights Reserved .: guidelines .:. privacy .:. terms