BMW Group Shatters All Past Sales Records

BMW GROUP SHATTERS ALL PAST ANNUAL SALES RECORDS
BMW brand records best month ever

Woodcliff Lake, NJ – January 4, 2005 The BMW Group (BMW and MINI brands combined) reported robust sales for 2004, breaking past annual sales records for both brands, to record a total of 296,111 vehicles, an increase of 7 percent over the 276,869 in 2003. The Group also reported record December sales of 29,292 vehicles, up 18 percent over the 24,915 vehicles sold in the same month in 2003, for an all-time monthly sales record.

BMW Brand Sales
BMW reported sales of 25,482 automobiles and Sports Activity Vehicles, up 22 percent compared to the 20,910 vehicles reported the same month last year, making it the best month ever in retail sales history.

Annual sales of BMW brand vehicles were up 8 percent, to 260,079 vehicles compared to 240,859 vehicles sold last year.

BMW Automobile Sales
BMW’s monthly automobile sales were up 17 percent, to 18,762 versus 16,054 in December 2003. Year-to-date, sales were down 5 percent, to 190,250 automobiles compared to 200,144 sold in the same period in 2003.

BMW Sports Activity Vehicle Sales
Sales of BMW’s Sports Activity Vehicles increased 38 percent in December, with sales of 6,720 vehicles compared to 4,856 vehicles sold in the final month of 2003. Year-to-date, sales of BMW’s SAV models were up 72 percent, to 69,829 vehicles compared to 40,715 for 2003.

Certified Pre-owned
BMW also reported monthly sales of 6,083 Certified Pre-owned vehicles up 10 percent compared to 5,526 vehicles in December 2003. Annual BMW CPO sales were up 8 percent, to 71,112 vehicles compared to the 65,693 sold last calendar year.

MINI Brand
MINI Automobiles
MINI USA reported its strongest year to date, with sales of 36,032, compared to the 36,010 sold in 2003. For the month of December, MINI sales were down 5 percent, to 3,810 automobiles versus 4,005 sold a year ago.

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