BMW brand US vehicle decreased 9.3 percent in April

by Bernie McGroarty on May 3, 2017, 10:22 am
”april2017 sales”

US vehicle sales are down quite a bit for the month for many automakers including Ford falling 7% from April a year ago; General Motors, 5.8%; Fiat-Chrysler, 6.8%; and Toyota, 4.4%. Those are some big hits in sales and BMW seems to have taken an even bigger hit with a 9.3% decrease. That's BMW's worst sales numbers in April since 2012 when they had 21,062 that month.

Sales of BMW brand vehicles decreased 9.3 percent in April for a total of 22,624 compared to 24,951 vehicles sold in April, 2016. Year-to-date, the BMW brand is down 1.3 percent in the U.S. on sales of 94,306 vehicles compared to 95,564 sold in the first four months of 2016.

"For BMW, tight supply of key models had a strong effect in April" said Bernhard Kuhnt, President and CEO, BMW of North America. "Our very popular new 5 Series is still ramping up production as the latest variants are making their way to our dealerships. Our Sports Activity Vehicles are still in high demand with the X1 and X3 turning in good results.”

Notable vehicle sales in April include the BMW X3 which increased 32.3 percent to 3,204 vehicles, the BMW X1 which increased 29.4 percent to 1,872 vehicles, and BMW 7 Series which increased 14.0 percent to 994 cars.

BMW Group Sales

In total, the BMW Group in the U.S. (BMW and MINI combined) reported April sales of 26,105 vehicles, a decrease of 12.2 percent from the 29,747 vehicles sold in the same month a year ago. Year-to-date, BMW Group sales are down 2.8 percent on sales of 108,038 vehicles in the first four months of 2017 compared to 111,199 in the same period in 2016.

MINI Brand Sales

For April, MINI USA reported 3,481 automobiles sold, a decrease of 27.4 percent from the 4,796 sold in the same month a year ago. Year-to-date, MINI USA reported a total of 13,732 automobiles sold, a decrease of 12.2 percent from 15,635 automobiles sold in the first four months of 2016.

”april2017 sales”

BMW Pre-Owned Vehicles
  • April 2017 sales of BMW Certified Pre-Owned were 12,757 vehicles, an increase of 13.1 percent from April 20
  • Total BMW Pre-Owned sales for April were 20,608 vehicles, an increase of 8.2 percent from April 2016.
  • Total BMW Pre-Owned cars sold year-to-date were 80,791, a 26.5 percent increase from the first four months of 2016.

MINI Pre-Owned Vehicles
  • In April, MINI Certified Pre-Owned sold 1,055 vehicles, a decrease of 3.6 percent from April 2016.
  • Total MINI Pre-Owned sales were 2,940 vehicles in April 2017, an increase of 15.9 percent from April 2016.
  • Total MINI Pre-Owned sales year-to-date were 10,495, a 15.8 percent increase from the first four months of 2016.



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1 responses to BMW brand US vehicle decreased 9.3 percent in April

acoste commented:
May 3, 2017, 1:53 pm

Just read on WSJ:

"Banks Pull Back on Car Loans as Used-Auto Prices Plummet
After years of revving up auto loans, the banking industry is sounding a more cautious one-and it's being felt on car lots."

Banks aren't so happy any more to lend people with low credit scores. So I guess this affects the sales of lower priced BMWs.