Just activated a year's worth of free Sirius. I had no idea that I was entitled to this until I read a thread on Bimmerfest. My CA did not tell me anything about it- kind of dropped the ball on that one. If you have the Sirius receiver call the 1/888 number and ask them to check to see if your receiver is eligible. You need to have the ESN number which I accessed on the display. Good luck!