Just read in the WSJ how BMW gave its dealers a ONE DAY BONUS - only on July 31, of 7K per 2012 BMW.
This is based on the Mercedes vehicle sale competition, and poor sales in Europe (due to recession).
This must be how we read about these "unbelievable" deals every once in a while and just can't understand how!
Really confusing for the consumer who is happy to get loyalty and BMW CCA discounts.
Sure would be nice to know about these "secret" events.