I'm not justifying the price increase on metallic paint but if you go on a factory tour and hear about the paint process you appreciate BMW with the paint process.BMW US sales are down, so let's raise prices!
Have to pay for Rio (Olympics) sponsorship.BMW US sales are down, so let's raise prices!
They've yet to make any money on that program as it affects 2017+ models only, and it will be years before the removed 4th year/last 14k miles come into effect.I don't understand it. They are making more money (millions) just by the fact that the maintenance plan was reduced.
Well, the pricing structure of the ultimate care+ or whatever it is called nowadays is pretty telling - $600 to bring the first 3 years back to the previous level of coverage and more than 1k for year 4 so looks like brakes it is.They've yet to make any money on that program as it affects 2017+ models only, and it will be years before the removed 4th year/last 14k miles come into effect.
And what we don't know, and never will know, is if they have been losing money by providing brake services in that last year. And that prompted the change.
It's not always a pure profit play ... it could be getting some profit back.
Who knows.
Michael
It's not like anyone is paying close to msrp so the change is meaningless.I don't understand it. They are making more money (millions) just by the fact that the maintenance plan was reduced.
Is it only $600?Well, the pricing structure of the ultimate care+ or whatever it is called nowadays is pretty telling - $600 to bring the first 3 years back to the previous level of coverage and more than 1k for year 4 so looks like brakes it is.
Well, the invoice will increase as well.It's not like anyone is paying close to msrp so the change is meaningless.
For the first three years/36k miles. Typically no new brakes would be needed in this period, so frankly speaking I don't know what else you would get for that besides wiper blades.Is it only $600?