Product Planning and Strategy Bulletin
Model year 2003 M cars
Tom Salkowsky - M Brand Manager
2002 has been a tremendous year for BMW sales and in particular M cars. We appreciate all of your efforts and support of the M Brand. While the M5 just received the AutoWeek "America's Best Sports sedan award" we are not resting on our laurels.
Model year 2003 includes a few updates, similar to the
3 and 5 series cars.
M5:
•Navigation is upgraded from CD to a DVD based technology -allowing for all US data on 1 disc.
•An audio system auxiliary input will be standard (but requires an accessory jack installed at the
dealer to be functional)
coupe and M3 convertible:
•New aluminum interior trim will be available as a stand alone option (see below)
•Navigation is upgraded from CD to a DVD based technology
•In dash CD player is available when the Navigation system is ordered. Cassette will still be a no
charge option.
•An audio system auxiliary input will be standard (as above)
•The optional Power Seat Package will no longer be offered (M3 coupe only)
•Standard rain sensor with automatic headlight control
M3 with SMG, Navigation and new Aluminum trim M3 engine with front suspension brace
As a reminder for MY 2002 M3s, as of April SOP all M3 coupes and M3 convertibles will come standard with a front suspension (shock tower) brace. This additional performance feature was added to further enhance the agility and driving precision of the M3. Please note this feature is a running change in production and will not be retrofitted on earlier production M3s under warranty. However M3 owners
can purchase the suspension brace as an upgrade. Please consult your Parts Department for further
details.