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Discussion Starter · #1 ·
I was wondering what the feeling is within BMW. Specifically, is the company happy with the sales results of the new 7, and the early Z4 sales? How the cars are moving off the lots will be the true measure of the success of the new styling direction, so I was wondering if you could give us a feel for how that is going. Would you describe BMW's feeling at this point as:

1) Thrilled with the results
2) Guardedly optimistic
3) Somewhat concerned
4) Downright worried
 

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E46 in Philly said:
I was wondering what the feeling is within BMW. Specifically, is the company happy with the sales results of the new 7, and the early Z4 sales? How the cars are moving off the lots will be the true measure of the success of the new styling direction, so I was wondering if you could give us a feel for how that is going. Would you describe BMW's feeling at this point as:

1) Thrilled with the results
2) Guardedly optimistic
3) Somewhat concerned
4) Downright worried
I would have to say that BMW is very pleased with the
sales results of CY 2002, a large portion of which were significantly contributed to by 7 Series and Z4 retails...

The race for the #1 Luxury Brand in the IHG will go down
to the last couple of days of the year (if not the last day).

:thumbup:
 
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